Location, location, location

Location is one the most important elements for a successful restaurant.

So far, we have invested four months on finding the right location for Arepa Café in the city of Toronto, and we agree with what we keep reading from experienced owners:

"The real statement is the right location, right location, right location. Naturally, food preparation, ambiance, service, price and convivial attitude of the staff are all important equal elements in the equation of success that should all be weighed equally, but the right location is more important and holds more weight in the future success of a profitable restaurant."

It is a long, and complex process to find the right location, and the right landlord. It also can be very quick and simple, it depends on luck and resources. In our case, there have been three potential locations on the desk with signed offers that has not materialized, but they have provided experience, and growth to our business.

The first offer was for a cute little place on Baldwin Street (location # 1), then we put a second offer on College Street (location # 2), and the third went for a beautiful place on Queen Street West (location # 3). While negotiating the lease on the first and third locations, other offers came to the game and win the places over ours, the second it was our decision to move on.

These are the three try-outs so far:





A new location is on the sight, again around College street, just west of Bathurst. Since the beginning, we imagine Arepa Café to be a relaxed and trendy place with healthy food for students and younger crowds. The closer to colleges, universities, offices on a high traffic street of pedestrians and cars would make our best location.

A solid business plan opens doors to be considered as a good tenant, the complexity of a restaurant project usually makes Landlords turn into simpler projects like offices, and retail stores. The better organized you present yourself the better location and landlord you will get. It has been challenging the understanding of commercial real state in Toronto.

It is difficult to find, but less difficult than creating a good idea, and putting together a business plan to find a loan for implementation. Our search continues...

Thanks for you support, and keep following our 'restaurant opening' process.

 
 



 
 

EL COMIENZO

Han pasado casi doce meses desde la introducción de nuestra arepa a algunos torontonias, colégas y amigos que tuvieron la oportunidad de probar las primeras.

It has been almost twelve months since introducing our arepas to some few torontonias, colleagues and friends had the opportunity to taste our first arepas.

Desde ese dia el trabajo ha sido arduo, hemos creado Arepa Café, Inc., un documento explicando la idea del negocio, y la metodologia para su creación e implementación. Luego de revisiones y asesorias cocluimos con el documento de negocio, el cual ha ayudado a visualizar el proyecto en general.

Since then, we have done lots of work creating Arepa Café, Inc., a document explaining the process to create and to operate our business of arepas, after several revisions and research the result is an informative guide illustrating Arepa Café, it has helped to visualize the big picture.

Recorrimos el centro de la ciudad de Toronto en busqueda de un local comercial para implementar el proyecto. Se ha creado una imagen gráfica para presentar el producto al público, el logo. Se han acumulado proveedores, contratistas y asesores como base inicial en el comienzo de la operación.

We searched commercial locations in downtown Toronto, we created a graphic image to present the product to the public, the logo, we accumulated suppliers, contractors, and advisors as a start of the operation.

...y cocinamos las ricas recetas de nuestro menú.

...and we cook the delicious recipes in our menu.



 
 

AREPA CAFE, INC.



On April 15th, 2009 AREPA CAFE  is a corporation.




The business of arepas in Toronto.


 
 

Welcome to AREPA cafe



A Venezuelan inspired arepera in Toronto.

Thanks for your support!